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Sydney Sweeney breaks social media silence after “genes” ad, gets viciously trolled for it

Sydney Sweeney breaks social media silence after “genes” ad, gets viciously trolled for it

The actress broke her social media silence to promote her new film *Americana*, sharing behind-the-scenes photos from the crime thriller. This marks her first post since facing backlash over her American Eagle ad campaign.

**Ad Sparks Accusations of Racism**
Critics claimed the denim commercial—featuring the tagline “Sydney Sweeney Has Great Jeans”—implied genetic superiority due to its play on “genes.” The ad, showcasing the blonde, blue-eyed star, drew comparisons to controversial 1980s campaigns.

**Mixed Reactions Online**
While some fans defended Sweeney, others vowed to boycott *Americana*. “They hate her because she’s hot,” one supporter wrote, while critics called the ad “propaganda.” American Eagle denied racial undertones, insisting the campaign celebrated denim, not eugenics.

**Film Faces Critical Divide**
Set for release August 15, *Americana* follows a violent hunt for a Native American artifact. Reviews range from scathing (“a copycat Coen Brothers yarn”) to positive praise for its “gallows humor and big heart.”

**Scandal Overshadows Premiere**
Foot traffic at American Eagle dropped 9% post-controversy, per Forbes. Sweeney avoided addressing the backlash during recent promotional events, focusing instead on her character Penny Jo Poplin.

**Star-Studded Cast**
The film features Halsey, Simon Rex, and Zahn McClarnon. Despite mixed reception, some critics highlighted Sweeney’s performance and the director’s restrained approach.

**Ongoing Fallout**
As *Americana* hits theaters, the ad scandal continues to dominate conversations about Sweeney—proving even denim campaigns can become cultural flashpoints.

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