In late October 2024, social media users shared a rumor that the Quaker Oats Co. had announced plans for the name and image of Aunt Jemima to return to syrup bottles in 2025.

For example, the Facebook page America’s Last Line of Defense claimed (archived) on Oct. 20: “Boycotts work! Quaker has announced that Aunt Jemima will be back on syrup bottles in 2025.”